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Senior Communication Specialist - Audience Engagement

Northwestern Mutual
vision insurance, parental leave, 401(k), retirement plan
United States, Wisconsin, Milwaukee
720 E Wisconsin Ave (Show on map)
Dec 21, 2024
At Northwestern Mutual, we are strong, innovative and growing. We invest in our people. We care and make a positive difference.

We're strong and growing. In a company with such a long and storied history, this may be the most exciting and important time to be a part of Northwestern Mutual. We're strong, innovative and growing.

We invest in our people. We provide opportunities for employees to grow themselves, their career and in turn, our business.

We care. We make a positive difference in our communities. Nationally, thousands have benefitted from our support of research and programs to fight childhood cancer. Each year, our Foundation, employees and financial representatives donate time, talent and financial support to causes they're passionate about.

Summary

The senior communications specialist will focus on content publishing and metrics, working closely with the Audience Engagement team to efficiently deliver high-quality content to our internal audiences via news and email platforms. Strong technical skills including experience with intranet publishing and email campaign creation are preferred. The senior communications specialist will also support daily proofing and publishing needs and will help synthesize data and develop analysis regarding content performance across enterprise-wide channels.

Primary Duties & Responsibilities

  • Publishes news articles on company intranet sites (Optimizely CMS)

  • Programs and reviews daily email newsletter to financial advisors

  • Programs and reviews high-priority emails from company leadership to internal audiences

  • Pulls metrics from various data sources and compiles ongoing averages and benchmarks

  • Develops data analysis based on audience insights and behaviors; discusses findings with communications partners

  • Develops a deep understanding of systems, audience segments, and channel metrics

  • Proofreads content for style and accuracy

Qualifications

  • Bachelor's degree

  • 3 or more years of experience in professional communication, public relations, organizational communication, marketing or related communication field.

  • Strong written and verbal communication skills.

  • Experience and proficiency using various publishing tools to produce high-quality web and email content.

  • Ability to absorb information and convert to an understandable format.

  • Ability to build rapport, negotiate with and gain acceptance at all levels.

  • Ability to solve problems and analyze possible solutions to make business decisions.

Skills-Proficiency Level:

Analytics Insight - Basic
Communication Presentations - Intermediate
Decision Making - Basic
Development Communication - Intermediate
Internal Communications Strategy - Basic
Leadership Communication - Basic
Oral Communications - Basic
Storytelling - Intermediate
Written Communication - Advanced

Benefits:

Great pay package, 401K, Company sponsored retirement plan, Educational assistance, Performance based incentive pay, Medical, dental and vision insurance, Parental leave, Caregiver time off....and more

#LI-Hybrid

Compensation Range:

Pay Range - Start:

$51,170.00

Pay Range - End:

$95,030.00

Northwestern Mutual pays on a geographic-specific salary structure and placement in the salary range for this position will be determined by a number of factors including the skills, education, training, credentials and experience of the candidate; the scope, complexity as well as the cost of labor in the market; and other conditions of employment. At Northwestern Mutual, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. Please note that the salary range listed in the posting is the standard pay structure. Positions in certain locations (such as California) may provide an increase on the standard pay structure based on the location. Please c lick here for additional information relating to location-based pay structures.

Grow your career with a best-in-class company that puts our client's interests at the center of all we do. Get started now!

We are an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or status as a protected veteran, or any other characteristic protected by law.

If you work or would be working in California, Colorado, New York City, Washington or outside of a Corporate location, please click here for information pertaining to compensation and benefits.


FIND YOUR FUTURE

We're excited about the potential people bring to Northwestern Mutual. You can grow your career here while enjoying first-class perks, benefits, and commitment to diversity and inclusion.



  • Flexible work schedules
  • Concierge service
  • Comprehensive benefits
  • Employee resource groups
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