Summer 2025 - SEO Intern - 90370238 - Washington

Your success is a train ride away!

As we move America's workforce toward the future, Amtrak connects businesses and communities across the country. We employ more than 20,000 diverse, energetic professionals in a variety of career fields throughout the United States. The safety of our passengers, our employees, the public and our operating environment is our priority, and the success of our railroad is due to our employees.

Are you ready to join our team?

Our values of 'Do the Right Thing, Excel Together and Put Customers First' are at the heart of what matters most to us, and our Core Capabilities, 'Building Trust, Accountability, Effective Communication, Customer Focus, and Proactive Safety & Security' are what every employee needs to know and do to be most impactful at Amtrak. By living the Amtrak values, focusing on our capabilities, and actively embracing and fostering diverse ideas, backgrounds, and perspectives, together we will honor our past and make Amtrak a company of the future.

POSITION SUMMARY:

This position is responsible for supporting Amtrak's Content Marketing initiatives to boost ridership and revenue with an emphasis on new customer acquisition. Individuals in this position will support the development of content across each facet of the path-to-purchase journey, especially with Organic and Paid Search in mind as the leading Marketing channels. Having both creative and analytical skills will be the keys to success in this position.

ESSENTIAL FUNCTIONS:

• Collaborate with Advertising & Marketing team leads to monitor organic search performance and and help prepare insights for reporting
• Assist with research and implementation of SEO ready content with a clearly defined customer need
• Conduct in-depth keyword research to identify relevant keywords and phrases that align with our business goals
• Draft SEO-first copy in form of blog posts, product descriptions and website copy that enhances and expands Amtrak's reputation as a convenient, comfortable, and environmentally responsible travel option
• Review existing landing pages for on-page optimization opportunities and make recommendations for meta tags, header tags and URL structure
• Stay up to date on the latest SEO trends and best practices

MINIMUM QUALIFICATIONS:

• Must be actively pursuing a degree at an accredited educational institution.
• Must be actively pursuing an undergraduate or graduate degree in Public Relations, Communications, Marketing, Political Science or related field.
• Must have at least 1 year of academic undergraduate studies completed or a sophomore status at minimum.
• Must have a cumulative GPA of 2.8 or higher.

PREFERRED QUALIFICATIONS:

• Marketing experience (copywriting, SEO, digital strategies, social media, etc.)
• Skilled writer with a demonstrated ability to develop new ideas and communicate complex topics
• Strong creative and analytical skills with attention to detail.
• Understanding and exposure to HTML, CSS and JavaScript

COMMUNICATION AND INTERPERSONAL SKILLS:

Must have excellent oral and written communication skills

The hourly range is $17.50 per hour - $35.00 per hour. Pay is based on factors including school year, program of study, etc. In addition, paid internships include Amtrak rail pass privileges as a part of the experience along with one (1) PTO day per academic year.

Summer 2025 internship program will run from May 19th - August 8, 2025.

Requisition ID:163627

Posting Location(s):District of Columbia; Maryland; Virginia

Job Family/Function:Communications; Government Affairs

Relocation Offered:No

Travel Requirements:0 - 5%

You power our progress through your performance.

We want your work at Amtrak to be more than a job. We want your career at Amtrak to be a fulfilling experience where you find challenging work, rewarding opportunities, respect among colleagues, and attractive compensation. Amtrak maintains a culture that values high performance and recognizes individual employee contributions.

Amtrak is committed to a safe workplace free of drugs and alcohol. All Amtrak positions requires a pre-employment background check that includes prior employment verification, a criminal history check and a pre-employment drug screen.

Candidates who test positive for marijuana will be disqualified, regardless of any state or local statute, ordinance, regulation, or other law that legalizes or decriminalizes the use or possession of marijuana, whether for medical, recreational, or other use. Amtrak's pre-employment drug testing program is administered in accordance with DOT regulations and applicable law.

In accordance with DOT regulations (49 CFR * 40.25), Amtrak is required to obtain prior drug and alcohol testing records for applicants/employees intending to perform safety-sensitive duties for covered Department of Transportation positions. If an applicant/employee refuses to provide written consent for Amtrak to obtain these records, the individual will not be permitted to perform safety-sensitive functions.

In accordance with federal law governing security checks of covered individuals for providers of public transportation (Title 6 U.S.C. *1143), Amtrak is required to screen applicants for any permanent or interim disqualifying criminal offenses.

Note that any education requirement listed above may be deemed satisfied if you have an equivalent combination of education, training and experience.

Amtrak is an EOE/Affirmative Action Minority/Female employer, and we welcome all to apply. We consider candidates regardless of race/color, religion, sex (including pregnancy, childbirth and related conditions), national origin/ethnicity, age, disability (intellectual, mental and physical), veteran status, marital status, ancestry, sexual orientation, gender identity and gender expression, genetic information, citizenship or any other personal characteristics protected by law.