New

Pricing and Packaging Lead

Yext
United States, New York, New York
61 9th Avenue (Show on map)
Apr 02, 2025
Yext (NYSE: YEXT) is the leading digital presence platform for multi-location brands, with thousands of customers worldwide. With one central platform, brands can seamlessly deliver consistent, accurate, and engaging experiences and meaningfully connect with customers anywhere in the digital world. Our AI and machine learning technology powers the knowledge behind every customer engagement, which is only possible through our team of innovators and enthusiastic collaborators. Join us and experience firsthand why we are consistently recognized as a 'Best Place to Work' globally by industry leaders such as Built In, Fortune, and Great Place To Work! We're looking for a data-driven, strategic pricing leader to own and evolve our pricing and packaging strategy across a diverse portfolio of enterprise software products, including emerging AI offerings. As the Pricing and Packaging Lead, you will be responsible for developing, implementing, and optimizing pricing models that drive revenue growth, market penetration, and customer retention in a competitive landscape. This role requires a blend of analytical rigor, strategic thinking, and cross-functional collaboration across Product, Finance, Sales, and Marketing to ensure pricing decisions align with business objectives and customer value. What You'll Do Pricing Strategy & Monetization Own the end-to-end pricing strategy for Yext, ensuring alignment with overall business objectives. Develop and refine pricing models to maximize revenue growth, win rates, and customer retention. Lead packaging initiatives to align product offerings with customer needs and product capabilities. Market & Competitive Intelligence Conduct ongoing competitive and market analysis to benchmark pricing and identify opportunities for differentiation. Analyze pricing elasticity and execute A/B tests, cohort analysis, and pricing experiments to optimize revenue. Cross-Functional Leadership & Execution Partner with Product, Finance, and Sales teams to ensure pricing strategies support product innovation, revenue goals, and GTM execution. Develop and maintain pricing playbooks and discounting frameworks to enable Sales teams and improve deal velocity. Collaborate with Sales and Customer Success to understand buyer behavior, objections, and deal trends, using insights to refine pricing strategy. Performance Optimization & Data-Driven Decision Making Track key pricing metrics and performance KPIs, assessing effectiveness and driving continuous improvements. Leverage financial modeling, pricing analytics, and business intelligence tools to inform pricing recommendations. Test and refine monetization strategies to enhance customer lifetime value (LTV), expansion revenue, and retention rates. What You Have 10+ years of experience in pricing strategy, monetization, or revenue optimization within a SaaS, B2B, or technology company. Strong analytical and financial modeling skills, with expertise in pricing analytics, elasticity testing, and revenue forecasting. Deep understanding of subscription-based and usage-based pricing models and best practices. Experience conducting pricing experiments, competitive analysis, and market research to inform strategy. Proven ability to influence senior leadership and collaborate cross-functionally. Proficiency with pricing tools, BI platforms, SQL, Tableau, Excel, and financial modeling software. Excellent communication and storytelling skills, with the ability to translate complex pricing concepts into actionable recommendations. Nice-to-Have Experience in product-led growth (PLG) pricing strategies. Background in behavioral economics or pricing psychology. Familiarity with CPQ (Configure, Price, Quote) systems and pricing automation tools. Why You'll Love It Here Impact: Own and define the pricing strategy for a high-growth, market-leading company. Innovation: Work on cutting-edge monetization models and AI-driven pricing strategies. Collaboration: Partner with executive leadership and key stakeholders across the organization. Growth: Lead and scale a high-impact function with direct influence on revenue performance. #LI-PV1 Yext is committed to building an inclusive and diverse culture where every person is seen, heard, and valued. We believe in equal employment opportunity and welcome employees and applicants of all races, colors, ethnicities, religions, creeds, national origins, ancestries, genetics, sexes, pregnancy or childbirth, sexual orientations, genders (including gender identity or nonbinary or nonconformity and/or status as a trans individual), ages, physical or mental disabilities, citizenships, marital, parental and/or familial status, past, current or prospective service in the uniformed services, or any characteristic protected under applicable law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. It is Yext's policy to provide reasonable accommodations to people with disabilities as required by law. If you have a disability that requires an accommodation in completing this application, interviewing, or participating in the employee selection process, please complete this form.