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Customer Marketing Manager - Dealers

Pentair Management Company
life insurance, parental leave, paid time off, tuition reimbursement, 401(k)
United States, North Carolina, Charlotte
9123 Monroe Road (Show on map)
Jun 12, 2025
Job Description:

At Pentair, you will work along-side passionate problem-solvers who are committed to the future of our planet. We put our purpose into practice, helping people sustainably move, improve, and enjoy water, life's most essential resource. From our residential and commercial water solutions to industrial water management and everything in between, our 9,750 global employees serve customers in more than 150 countries, working to help improve lives and the environment around the world.

We have an opportunity for a Customer Marketing Manager - Dealers to join our Charlotte, NC team. You will be responsible for leading objective-based marketing programs to build customer relationships and drive growth of our products and services specifically focused on the Dealer Channel. Using a customized account-based approach they will work closely with sales prioritizing key tactics by customer to maximize business outcomes and achieve growth. As the leader of customer marketing teams, the Customer Marketing Manager will focus on creating a high performance and collaborative culture tied to Pentair's Win Right Values. This role will report to the Senior Growth Marketing Manager.

You will:

  • Responsible for deploying objective-based, go-to-market programs and campaigns with account-based dealers including builders, servicers, and retailers.
  • Determines and drives growth strategy of dealers in partnership with the sales team while building a scalable and repeatable playbook for amplification.
  • Cross functional management with National Accounts and New Business Development opportunities through national planning and regionalized execution
  • Liaison with regional sales teams, including inside sales, on marketing and sales enablement activities.
  • In partnership with Sales Operations, develop targets & pipeline metrics to rate performance of deployed programs and key accounts.
  • Cultivate strong, trust-based relationships with national dealers by understanding their business needs, challenges, and goals, while delivering on strategic execution at a localized level
  • Focused account-based efforts to increase dealer share of wallet through white glove onboarding, marketing tool kits and program education.
  • Serve as the primary point of contact managing relationships through proactive communication via phone, email, voice conferencing and other channels to drive growth and maximize success.
  • Performance Reporting - Prepare and present regular updates on account performance, growth opportunities and voice of customer management.
  • Understand monthly sales data to inform marketing and customer plans & provide recommendations or adjustments to maintain strong sales growth opportunities.
  • Support new product launches and implementation into business practices & promotional planning.
  • Enables effective usage of promotions and rebate offerings available while aiding in troubleshooting.
  • Cross-functionally collaborate with all marketing functions including but not limited to content, demand, events, digital and loyalty to execute growth plan.
  • Perform other duties, as required.

Key Qualifications:

  • BS or BA degree in business, marketing or communications required.
  • 7+ years' experience as a Marketing professional with emphasis on omni-channel marketing programs or customer marketing with a proven track record of meeting and exceeding targets
  • 4+ years managing Marketing, Channel or Customer growth teams.
  • Experience with two step-distribution (B2B2C) and dealer marketing and channel development preferred.
  • Prefer working in a collaborative, cross-team capacity. This role requires working across functions; constantly interacting with teammates.
  • Experience in data-driven market intelligence: actionable Voice of Customer collection, market segmentation, competitor analysis, etc.
  • Strong writing, communication, and presentation skills
  • Self-motivated and results-oriented with a refined sense of urgency; a personable and extroverted personality is a plus.
  • Sales enabler through a strong storytelling and persuasive skillset
  • Successful working in teams executing integrated marketing communications plans and lead generation tactics.
  • Strong business acumen with problem-solving experience
  • Demonstrated influencing leadership style - the ability to get things done through an influence-based work style.
  • Experience in analyzing marketing and sales data and using metrics to evaluate, demonstrate, and support decision-making.
  • Ability to navigate a fast-paced, complex organization and earn advocacy among collaborating teams and stakeholders.
  • Proven organizational and time management skills.
  • Proven ability to work under pressure and manage many tasks simultaneously.
  • Have a failure fast, learn quick mindset to continuously improve.
  • Advanced proficiency with basic technology tools, especially Microsoft Office Suite
  • Expertise in Salesforce, CRM management, and opportunity pipeline knowledge a plus
  • Travel Required: up to 30%.

Compensation:

For this full-time position working at this location, the anticipated annualized base pay range will be from $95500 - $177300 / year. At Pentair, it is not typical for an individual to be hired near the bottom or top of the pay range. Pentair considers various factors in determining actual compensation for this position at the expected location. Actual compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, work location, and other relevant business or organizational needs. This position may be eligible for other forms of compensation such as, annual incentive bonus.

Benefits:

As a Pentair employee, you would enjoy a wide array of benefit options to help keep you and your family healthy and protected, health benefits, a generous 401(k), employee stock purchase program, disability benefits, life insurance, critical illness insurance, accident insurance, parental leave, caregiver leave, tuition reimbursement, plus paid time off and wellness programs to encourage a healthy work/life balance.

Equal Opportunity Employer

Pentair is an Equal Opportunity Employer. With our expanding global presence, cross-cultural insight and competence are essential for our ongoing success. We believe that a diverse workforce contributes different perspectives and creative ideas that enable us to continue to improve every day.

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