Product Marketing Manager - Online Game Store

Our client, a AAA game publisher, is looking for a Product Marketing Manager to support their online game store.

• LOCATION: Remote, MUST BE LOCATED ON THE EAST COAST
• DURATION: 12 months, with potential to extend
• HOURS: Full-time, East Coast business hours
• PAY: $73 - $75/hr

Product Marketing Management Responsibilities include:

• Build and grow marketing relationships with partner teams through ownership of assigned publisher or product portfolios (focusing on first-party and second-party titles)
• Manage 10-25 accounts on an ongoing basis, and 80-100 products per year
• Manage product lifecycle from announcement to post-launch, optimizing product beats by leveraging the online game store's owned channels where appropriate
• Drive end-to-end Go-To-Market (GTM) execution and cross-functional leadership, collaborating closely with first-party game teams to lead strategic campaign planning and growth initiatives
• Coordinate promotional activities with partners, and identify opportunities to run discounts or sale campaigns by coordinating with the Promotions team
• Ensure timely execution of marketing channel launches by overseeing copywriting, collecting assets, and overseeing task tracking and release schedules
• Leverage AI/LLM tools (e.g., Claude) and workflow platforms (e.g., Airtable, Jira) to maintain and navigate automated operations and ticketing systems
• Analyze the impact of marketing campaigns and broader publishing events on player acquisition, engagement and business KPIs. Includes monitoring product performance, optimizations and feedback to partners
• Sharing of best practices and post-mortem analyses for broader group visibility and info sharing
• Collaborate across multiple departments (Biz-Dev, Store Ops, Ecom, Legal, etc) to create synergies and align business strategies

Experience expectation:

• 3-5+ years of related experience in gaming product marketing, games-as-a-service (GaaS), or live-service platforms.
• PMMs are expected to operate autonomously within defined guardrails and demonstrate strong commercial judgment.
• Marketing experience for large live-service / free-to-play game companies, especially working on titles like Fortnite, PUBG, Warzone, Genshin Impact, Apex, or Marvel Rivals.
• Previous online game store marketing experience - XBOX, PlayStation, Ubisoft, GOG

Skill is the AI-native staffing and recruiting company that matches top talent with leading global enterprises.

We believe temporary roles should come with real benefits. Eligible hourly talent receive health coverage through an Individual Coverage Health Reimbursement Arrangement (ICHRA). Choose the plan that fits your life, and Skill reimburses a portion of your monthly premium. Eligible talent also receive a 401(k) with company match, a free Employee Assistance Program, and optional flexible spending accounts, voluntary insurance, and identity protection plans.

Skill is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, veteran status, or any other legally protected characteristic. Different perspectives drive better outcomes, and we're committed to an environment where everyone can contribute, grow, and thrive. For more information on applicant accommodation support, visit: skill.com/applicant-accommodation-support.

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