Why Join Our Team?
At Vallen, we embrace what makes us unique. We thrive on the diversity of our associates and the different ways each of us contributes to Vallen's success. We pride ourselves on being an inclusive company that values the growth of our associates. When you join Vallen, you become part of our winning team. Our vast network of connections is here to help you transform your job into a career. Vallen is an industry leader in delivering flexible supply chain solutions while creating value for our customers, our supply partners, and our associates. Benefits at Vallen
- Medical, Dental, and Vision Insurance
- Medical, Dental, and Vision Insurance for Single, Employee + Spouse or Children, and Family Coverage
- 401(k) with discretionary company match of $0.50 on the $1.00 up to 6% of pay (U.S. positions only)
- Employer-paid Basic Life Insurance for Employee, Spouse, and Dependents
- Employer-paid Short-Term and Long-Term Disability Benefits and Parental Leave (and any leave required under federal, state, and local laws)
- Health Care and Dependent Care Flexible Spending Accounts
- Paid Time Off (Vacation and Sick Days): 80-160 hours of vacation time based on seniority, accrued monthly and prorated from date of hire. 40-56 hours of sick time per year based on seniority and advanced upon hire.
- Paid Time Off (Holidays): 8 scheduled holidays plus 2 floating holidays
- Employee Assistance Program
- Employee Resource Groups for networking and team building
- Tuition Reimbursement Program
- Employee Referral Program
- Safety shoe and safety glasses reimbursement (based on position)
- Employee discounts through BenefitHub
- Advancement opportunities
- Vallen complies with all minimum wage laws
- We accept applications on an ongoing basis
Position Summary: Vallen's Digital Marketing Specialist works with a multifunctional team of creative, marketing, sales and developers, to create and drive innovative campaigns and content. You will be a key player in digital marketing team working with all aspects of the digital ecosystem - website optimization, social media, design, testing, SEO, PPC, email marketing, content development, lead gen, nurturing and conversion optimization. Essential Job Duties and Responsibilities:
- Lead campaign tracking, user-tracking, web audience development for campaign optimization and targeted marketing
- Oversee daily SEM/PPC campaigns (Google, Facebook, Bing, etc)
- Analyze the effectiveness of digital tactics such as: paid search, email marketing, and customer experience testing with CTR, CPA, ROI, & conversion analysis reports. Generate executive reports/dashboards
- Coordinate weekly email marketing: oversee creative agency, list segmentation and analytics/reporting
- Work with product and sales team to proactively develop social media programs. Oversee content calendar, content development and posting
- Interface directly with Vallen Suppliers to strategize and orchestrate asset trafficking and marketing activities for email marketing, banner advertising and custom landing pages
- Oversee creation of all collateral for digital ad campaigns and sales support materials
- Lead web optimization and testing: work with team to define tests and create assets. Provide summary of tests and recommend testing ideas with a focus on conversion optimization
- Work with UX designer to continuously optimize website based on usage data
- Work with SEO agency to improve rankings within landscape for target keywords. Track and report SEO progress
- Drive strategic digital marketing initiatives across the enterprise
- Other duties as required.
Job Qualifications: Bachelor's in a related field of study (e.g., Business, Marketing, Digital Marketing, etc.) and at least 2+ years of applicable experience. Applicable experience should include:
- Previous hands-on digital marketing experience is required
- Knowledge of all facets of digital marketing (e.g., ecommerce, strategic social media, SEM, SEO or B2B marketing)
- Understanding of website analytics tools(e.g., Google Analytics, Adwords etc.)
- Motivated, creative thinker and problem-solver is highly preferred
- Graphic design software knowledge is a plus
- Strong Microsoft Office skill
Work Environment (Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.):
- Long periods of time working on a computer and performing key-boarding activities
Physical Demands (Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.):
- While performing the duties of this job, the employee is regularly required to talk and hear. The employee frequently is required to sit. The employee is occasionally required to stand and walk. The employee may be required to occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, and ability to adjust focus.
Stay up to date with Vallen, and follow us on LinkedIn, Facebook and Twitter.
Equal Opportunity Employer - Ethnically and Culturally Diverse/Females/Veterans/Disabled/Sexual Orientation/Gender Identity |
Vallen Distribution
life insurance, vision insurance, parental leave, paid time off, sick time, tuition reimbursement, 401(k)
Nov 05, 2026