Social Media and Marketing Intern

River Oaks Hospital, affiliated with Universal Health Services, is located in metropolitan New Orleans, Louisiana, is a private psychiatric facility for adults, adolescents and children. Since 1970, River Oaks has established a tradition of excellence in the treatment of acute psychiatric illness, dual diagnosis, alcohol and drug detoxification, trauma based disorders, compulsive behaviors, and eating disorders, River Oaks has provided quality treatment to service individuals suffering from mental illness, and/or addictive disorders. Situated on a 14-acre campus, services are available at all levels of care (inpatient, day or partial hospitalization, outpatient, and intensive outpatient).

For more information about our hospital, please visit: https://riveroakshospital.com/

The Social Media & Marketing Intern will support the digital marketing needs of our behavioral health organization. This role focuses on creating engaging, authentic content across multiple platforms, capturing high-quality photography and video, developing storytelling that reflects patient care and community impact, and generating fresh ideas that strengthen the hospital's brand presence. This role reports to the Director of Business Development.

* Develop and schedule content for Instagram, Facebook, LinkedIn, and other relevant platforms that highlight River Oaks programs, staff, patient stories, and community initiatives.

* Capture, edit, and organize photography and short-form video content for social media, websites, and internal communications.

* Craft compelling captions, stories, and visual narratives that communicate empathy, hope, and expertise in behavioral health.

* Brainstorm and propose new content ideas, campaigns, and engagement tactics aligned with hospital priorities and awareness days.

* Monitor platform performance, community comments, and trends; provide insights and recommendations to the marketing team.

* Assist with digital asset organization, basic graphic design support, and cross-platform brand consistency.

* Collaborate with clinical, administrative, and communications staff to gather stories and ensure compliance and brand alignment.

NOTE: This is an UNPAID internship position.

Requirements:

* Must be an undergraduate student enrolled in Tulane University, Loyola University, or Dillard University.

* Currently enrolled in a program majoring in marketing, communications, digital media, journalism, photography/videography, or a related field.

* Strong visual storytelling skills with demonstrated experience in photography and short-form video creation/editing.

* Comfortable creating content for multiple social media platforms and adapting messaging for different audiences.

* Creative thinker with the ability to generate original ideas and execute them efficiently.

* Excellent written communication skills and attention to detail.

* Ability to work collaboratively, manage multiple priorities, and maintain confidentiality in a healthcare environment.

* Portfolio of social media content, photography, or video work.

* Interest in behavioral health, healthcare marketing, or community-focused storytelling.

* Experience with content calendars and basic analytics review.

About Universal Health Services

One of the nation's largest and most respected providers of hospital and healthcare services, Universal Health Services, Inc. (UHS) has built an impressive record of achievement and performance. Growing steadily since its inception into an esteemed Fortune 500 corporation, annual revenues during 2025 were $17.4 billion. In 2026, UHS was again recognized as one of Fortune World's Most Admired Companies and in 2025, was listed in Forbes ranking of America's Largest Public Companies.

Headquartered in King of Prussia, PA, UHS has approximately 101,500 employees and continues to grow through its subsidiaries. Operating acute care hospitals, behavioral health facilities, outpatient facilities and ambulatory care access points, an insurance offering, a physician network and various related services located in 40 U.S. states, Washington, D.C., Puerto Rico and the United Kingdom. For additional information visit www.uhs.com.

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